Insights

Plain English guides on local SEO, Google Business Profile and AI search. Written for business owners, not marketers.

Oct 17, 2026 · BM Santacera · Local SEO
How Iloilo dental clinics show up on Google Maps: a study of 126 clinics
I recorded the 126 dental clinics Google Maps showed for "dentist Iloilo City". 83% have fewer than 10 Google reviews, and only 8 in 99 link to a website of their own.
Oct 16, 2026 · BM Santacera · Local SEO
Google Business Profile checklist for Iloilo businesses: 10 fixes you can do this week
Most Iloilo businesses that miss out on the Google Maps results have the same handful of gaps in their profile. Here are ten fixes, in the order I would do them.